| Title: | Marketing plans;how to prepare them, how to profit from them |
| Author(s): | Malcolm McDonald; Hugh Wilson |
| Edition: | 8 |
| Year: | 2016 |
| ISBN-13: | 9781119217138 (978-1-119-21713-8); 9781119217183 (978-1-119-21718-3) |
| ISBN-10: | 111921713X (1-119-21713-X) |
Marketing plans;how to prepare them 8th 8E
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