| Title: | Marketing; An Introduction |
| Author(s): | Gary Armstrong; Philip Kotler; Marc O. Opresnik |
| Edition: | 13 |
| Year: | 2017 |
| ISBN-13: | 9781292146508 (978-1-292-14650-8) |
| ISBN-10: | 1292146508 (1-292-14650-8) |
Marketing; An Introduction 13th 13E Gary Armstrong
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