| Title: | Marketing; An Introduction |
| Author(s): | Gary Armstrong; Philip Kotler |
| Edition: | 12 |
| Year: | 2015 |
| ISBN-13: | 9780133451276 (978-0-13-345127-6) |
| ISBN-10: | 0133451275 (0-13-345127-5) |
Marketing; An Introduction 12th 12E
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